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Depleting Self-Control 27 Aug 2013 | 03:00 pm
One of my buddies is on a tight writing deadline. She is also on a diet. And she’s trying to cut expenses. All at the same time. On paper, this looks doable. She’s writing more. This should m...
Be Present 26 Aug 2013 | 03:00 pm
One thing that is common with great leaders is their ability to be truly present. A loved one met Bill Clinton. This loved one isn’t anyone super important but the former President made him feel...
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Coke weighs in on Earned Media ROI. notaspublicitarias.wordpress.com 25 Oct 2009 | 02:12 am
Carol Kruse – Vice President, Global Interactive Marketing at The Coca-Cola Co. develops interactive marketing programs and experiences for Coca-Cola’s global brands around the world. Here, Ms. Kruse ...
Coca-Cola Life – A New Healthier Version? sandrascloset.com 22 Aug 2013 | 11:39 am
In June 2013, the Coca-Cola Company launched in Argentina its first soda that is said to be naturally sweetened with sugar and stevia: COCA-COLA LIFE. The product can be seen above sporting a green l...
HP Bags $100 million outsourcing services outsourceoffshore.info 29 Mar 2011 | 02:14 am
A $100 million technology outsourcing services between Coca-Cola FEMSA and Hewlett-Packard Co Mexican Unit was signed recently. Hewlett-Packard a global service provider of products, technologies, so...
The Coca-Cola Case documentaryfilms.net 15 Jul 2010 | 12:31 pm
By Umut Newbury July 14, 2010 The red and white logo of Coca-Cola is one of a few international brands recognized so instantly and globally. If there is life outside of Earth, Coca-Cola would be one o...
Food and Beverage: Coca Cola asc-hs.com 9 Jun 2011 | 10:10 pm
ARCHIBUS On Demand Scope: Service Desk On Demand Work Tactics: Deliver a Web Facility Portal to collaboratively manage Coca Cola’s data, workflows and relationships with their global service provi...
give innovation the right environment to survive thinkinghow.com 9 Oct 2011 | 02:11 pm
I recently listened to a Harvard Business Review podcast interview with Muhtar Kent the CEO of Coca-Cola. Now, I have mixed feelings about the value to our society of the products that they produce. H...
Battle of the bottles: Coke versus Pepsi mullerandeilbracht.com 27 Sep 2011 | 10:47 pm
The Coca-Cola Company has gone to court in Australia because of the new curved bottle marketed by their global rival PepsiCo, Sydney’s Sunday Telegraph newspaper reported last Sunday. Though the acti...
Best Practice: Erfolgreich mit PR, Social Media & Social Media Newsroom zum Wachstum infos.mediaquell.com 29 Jun 2010 | 11:20 pm
Es sind keine Millionen-Budgets für Marketing und Werbung nötig, um Wachstum zu erzielen. Abseits der beliebten Best Practice-Beispiele von Global Player wie Dell, Coca Cola oder Starbucks zeigt sich,...
Hefezopf und / oder Rostbraten? wgwest1974.wordpress.com 7 Nov 2011 | 12:38 am
In einer immer mehr zusammenwachsenden Welt aus lauter „Global Players“ (McDonalds, Ernst & Young, Starbucks, Coca Cola, Microsoft, Burger King usw.) hat es die regionale schwäbische Küche sehr schwer...
MasterCard makes Toronto priceless truenorthpayments.com 20 Nov 2011 | 04:19 am
New campaign tries to steal share from Visa’s grasp It has outlived the slogans of other global brands such as McDonald’s and Coca-Cola. Now, MasterCard’s 14-year-old “Priceless” positioning is servi...
