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3 ways customer optimization is a lot like fishing (and vice-versa) 31 May 2012 | 01:54 am
Savvy internet marketers work hard to uncover and understand the common characteristics of their buying audiences, segmenting them into groups and even going so far as to develop personas. They do thi...
10 commandments of digital analytics 31 May 2012 | 01:34 am
Lo, digital analysts! Click on the story and read: and I will give thee (viewable via iPad 2 tablets) a law, and new commandments which I have written with my fingers, that thou mayest teach to revita...
