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Shifting from Problem Describers to Solution Seekers 8 Aug 2013 | 12:01 am
Phil Dusenberry, the former chairman of the advertising agency BBDO North America, wrote that marketers relied on consumer research more than any other profession. He went on to say: “you need to lear...
Changing the World One Article at a Time 30 Jul 2013 | 12:21 am
How do we solve the mystery of crossing the bridge from academia and scholarship to having passion and making a dent in the world? One arena in which that mystery is addressed in a conscious and delib...
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Trends in Hotel Marketing: Social Search, Utility Marketing and Converged Media danieledwardcraig.com 23 Apr 2013 | 06:36 pm
By Daniel Edward Craig, Reknown. For hotels, the first priority in online marketing is to make sure travelers find you when planning trips. That’s become increasingly challenging in the realm of paid ...
Free Seminars on Social Media and Web Marketing for Hotels danieledwardcraig.com 8 May 2013 | 08:20 pm
By Daniel Edward Craig, Reknown. Look out Europe, here I come! I’m excited to announce that I’m partnering with ReviewPro and WIHP to bring this free European seminar series to Barcelona, Madrid, Pa...
