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Marketing Planning Survival Kit 7 Dec 2012 | 02:11 am
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More demand generation related news:
Why Demand Process Stewardship Is the Secret Sauce for Successful, Modern B2B Demand Generation propellingbrands.wordpress.com 7 Apr 2012 | 01:50 am
A few weeks ago, I published a series of blog posts that ask the question, “Why don’t marketing leaders manage ‘demand’ as an operational process.” I noted the core challenge for many B2B marketing l...
Column: Why Demand Generation Shouldn’t Be Focused on Marketing Qualified Leads propellingbrands.wordpress.com 28 Mar 2012 | 05:22 am
My latest column on DemandGen Report, “Why Demand Generation Shouldn’t Be Focused on Marketing Qualified Leads,” appeared today. It opens: We’re at a crossroads in modern B2B demand generation. Fif...
Balancing the Demand Equation Update — The First 30 Days propellingbrands.wordpress.com 17 Oct 2011 | 01:46 pm
On September 19, my first book, Balancing the Demand Equation: The Elements of a Successful, Modern B2B Demand Generation Model, was released on Amazon. I can honestly say it was a very cool moment ...
Balancing the Demand Equation Available September 19 propellingbrands.wordpress.com 28 Aug 2011 | 06:04 am
I’ve written a number of blog posts over the last two years referencing my B2B demand generation strategy book project, and — as a number of you have noted — I’ve been much-to-quiet over the past five...
Nominate Best-in-class B2B Demand Generators to Be Featured in My Upcoming Book propellingbrands.wordpress.com 16 Mar 2011 | 02:23 am
For those of you that have been following my B2B demand generation book project over time, I wanted to check in with a quick update … and a request. The update: After working and re-working the focus...
Dreamforce 2010: Demand Generation Insights ‘from the Cloud’ (LBM) propellingbrands.wordpress.com 27 Dec 2010 | 12:40 pm
A little over a week ago I published my latest post on the DemandGen (r)Evolution blog – “Dreamforce 2010: Demand Generation Insights ‘from the Cloud’” – a round-up of my takeaways from this year’s Sa...
An insulin index of foods:the insulin demand generated by 1000-kJ portions of common foods hulander.se 18 Oct 2011 | 08:27 am
PDF: http://www.ajcn.org/content/66/5/1264.long
2012 B2B Demand Generation Benchmark Survey Report b2bconversationsnow.com 16 Jan 2013 | 09:06 pm
Research consultancy Software Advice recently released the results of a five month-long investigation into which channels, content and offers business-to-business marketers find most successful. The p...
Data Strategy For Demand Generation – Sirius Decisions Webinar blog.reachforce.com 22 Mar 2013 | 09:13 am
Learn How to Align Your Data Strategy with Lead Generation Priorities We’re super excited to announce our latest ReachForce lead generation strategy webinar on Thursday, March 28 at 1 p.m. CDT as we ...
Marketing & Sales – Rival Houses? blog.reachforce.com 1 Apr 2013 | 11:23 am
Had a wonderful two-hour call last week with an incredible digital marketer as a follow-up to our Data Strategy for Demand Generation webinar (replay goes up today). We had a deep discussion about the...
