Most drive tv viewers through social media related news are at:
Rolling Stone Rolls Heads 26 Aug 2013 | 11:10 pm
The August 1 issue of Rolling Stone has certainly been a well-publicized, polarizing issue. The cover was met with descriptors like “outrage” and “shameful,” with two major drug store chains pulling t...
Four Ways to Avoid an “Uh Oh” Situation 19 Aug 2013 | 08:29 pm
“Hope for the best, prepare for the worst” is an appropriate mantra for public relations professionals. This popular phrase is also applicable to companies of any size, as preparation for a catastroph...
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New Horowitz Data Benchmarks TV-Related Web/Social Media Behavior; One In 5 Consumers Start Watching A Show After Hearing About It Online horowitzassociates.com 3 May 2012 | 02:53 am
(Larchmont, NY): The 19th annual State of Cable and Digital Media study, which has just been released to study clients, documents the extent to which social media is transforming the way TV viewers h...
Social Media Drives Growth in UK ‘Media Stacking’ habit diffusionpr.com 25 Oct 2011 | 07:13 am
Today we launched our annual Social TV Trends Report 2011 which finds that the way Brits watch, share, discuss and interact with their TVs is fundamentally changing as a result of social media – as re...
BBC News: Tweeting The X Factor and Strictly Come Dancing diffusionpr.com 25 Oct 2011 | 04:20 am
More than three-quarters of UK viewers now use other media while watching TV, Diffusion’s Social TV Trends Report 2011 reveals. We look at how X Factor and Strictly Come Dancing have become mainstays ...
Social Media Becoming Integral to TV Viewing and Enjoyment, Among Younger Viewers horowitzassociates.com 4 Sep 2012 | 10:11 pm
Social Media Becoming Integral to TV Viewing and Enjoyment, Among Younger Viewers: New Horowitz Study Reveals that Almost 1 in 3 Teens Watch a TV Show Because of Social Media; 1 in 4 Often Interact ...
How 2nd Screen Apps killed off Television Advertising – Social Media TV laurelpapworth.com 23 Jul 2013 | 11:11 am
As viewers use Twitter, Facebook and apps like Zeebox to continue to drive attention to TV Shows, these social tools paradoxically kill off TV Advertising. If you are a company looking to advertise w...
The TV nation – 40pc of Irish TV viewers engage with social media during shows siliconrepublic.com 27 Aug 2013 | 04:53 pm
Four in 10 Irish TV viewers interact with social media while watching TV, a new survey by Panasonic on the viewing habits of the Irish nation reveals. Ten per cent of TV viewers say they find social m...
Scott Weitz driverdigital.com 10 Jun 2012 | 11:31 pm
As CEO and Founder of Driver Digital, Scott is charged with leading the teams and technology that drive viewers and interaction with video media on the open web, various social platforms, mobile/table...
Study examines how viewers engage with social TV asyouwish.es 25 Jul 2012 | 04:56 pm
When Viacom Media Networks asked people about “social TV” in a new study, the most common responses involved the words “interactive,” “friends” and “Facebook “or “Twitter.” It was part of a research p...
Scott Weitz driverdigital.com 10 Jun 2012 | 07:31 pm
As CEO and Founder of Driver Digital, Scott is charged with leading the teams and technology that drive viewers and interaction with video media on the open web, various social platforms, mobile/table...
