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Industry Weekly Wrap-up 16 Aug 2013 | 09:33 pm

Here are our favourite links from the past week (and beyond) of email marketing and digital. Read and share and let us know what you think! 1. Analysis: Best v. Worst Email Subject Lines Print in the ...

Case study: Add us to Gmail Primary Tab 7 Aug 2013 | 01:25 pm

A popular topic amongst marketers at the moment is the most recent curveball from Google: Gmail tabs. It is still early days and it will be interesting to see what the long-term effects will be for em...

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