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Introducing Instant Image Testing. Picking the Winners Just Got Easier 30 Apr 2013 | 08:59 pm
Last summer, we launched Instant Headline Testing, a data-driven creativity tool for editors that received huge kudos and positive feedback from the editorial teams that are our customers. Today, we f...
The Newsroom of Tomorrow: What Happens When Editors Have Data 4 Apr 2013 | 09:13 pm
When we arm knowledgeable human editors with more data, they don't race to the lowest common denominator, but rather toward richer, better experiences. Good editors now embrace and devour the data... ...
