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Choosing wine: a people-thing or a thing-thing? 24 Jun 2013 | 10:07 pm
Pic c/o Fulldorm.com Interesting post over at the Guardian about some research suggesting wine experts are not the best folk to turn to to help you choose wine. Couple of things here: 1. It's not t...
Suicide as a disease and the space between 24 May 2013 | 10:48 pm
Interesting piece in this week's New Scientist on the attempts by psychiatrists (particularly those with advanced neuromania) to explain suicidal behaviour through primarily biological means (in terms...
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Monsieur Herd brandtarot.blogspot.com 21 Jul 2007 | 05:29 am
(There follows a topline write up of Juliana Xavier's write-up of her interview with Mark Earls) Mark Earls sees himself as someone who can help clients and its brands "to get over there". His job is...
Model Behaviour rwconnect.esomar.org 7 Aug 2013 | 01:00 pm
RWC has brought together two of the biggest names in behavioural economics. Here Mark Earls, author of Herd, talks to one of the founders of the discipline George Loewenstein, Herbert A. Simon Profess...
