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Five Steps to Digital Spring Cleaning 14 May 2013 | 11:02 pm

This post first appeared on SpinSucks.com on April 24, 2013 Here in Ohio the forsythia is about to bloom, trees are budding, and daffodils are everywhere. Spring has sprung, which means it’s time to s...

The Friday Hangout: Danny Brown Talks Social CRM 24 Oct 2012 | 12:00 pm

This week on The Friday Hangout we welcome my friend, and Arment Dietrich client, Danny Brown, VP, Partner Strategy at Jugnoo Inc., an internet and media technology company for consumers and business....

How Media Training Could Have Saved Five Olympic Athletes 22 Oct 2012 | 12:00 pm

Media training, long considered a mainstay of public relations, is more important today than ever before, but must include the appropriate use of social media. Recently, no fewer than five Olympic ath...

The Friday Hangout: Gini Dietrich Talks Reputation Management 18 Oct 2012 | 12:16 pm

This week on the Friday Hangout, we’re lucky to have Gini Dietrich, CEO of Arment Dietrich, chief blogger at Spin Sucks and Co-author (with Geoff Livingston) of “Marketing in the Round” join us to tal...

The Friday Hangout: Gini Dietrich Talks Reputation Management 18 Oct 2012 | 12:16 pm

This week on the Friday Hangout, we’re lucky to have Gini Dietrich, CEO of Arment Dietrich, chief blogger at Spin Sucks and Co-author of “Marketing in the Round” join us to talk about reputation manag...

The Alternative to Traditional Marketing? Arment Dietrich. 17 Oct 2012 | 12:00 pm

I seem  to have misplaced the month of September and half of October somehow. Those end of summer days blending into early Autumn? Gone. Evaporated. There’s an explanation for this. I have joined Arme...

The Alternative to Traditional Marketing? Arment Dietrich. 17 Oct 2012 | 12:00 pm

I seem  to have misplaced the month of September and half of October somehow. Those end of summer days blending into early Autumn? Gone. Evaporated. There’s an explanation for this. I have joined Arme...

Protecting Your Online Reputation? You’d Better Be! 24 Aug 2012 | 05:29 pm

Protecting your online reputation has never been more important than it is today–for all of us. As the world races to the web to search for information, what people say about you is readily accessible...

Protecting Your Online Reputation? You’d Better Be! 24 Aug 2012 | 05:29 pm

Protecting your online reputation has never been more important than it is today–for all of us. As the world races to the web to search for information, what people say about you is readily accessible...

Four Ways to Effectively Crowdsource Content 16 Aug 2012 | 03:41 am

              If you’re short on ideas or are struggling to come up with new content, then you should definitely look into crowdsourcing. Known as the practice of posing a problem or question to a gro...

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