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What does the Internet know about you? 23 Aug 2013 | 06:48 am

As online marketers, we want to collect as much information as possible about the customers we are communicating with, but as avid users of the internet, we firmly believe that everyone should have co...

Google AdWords Express Classifieds in Australia! 12 Aug 2013 | 09:33 am

The launch of Google AdWords Express in Australia recently has opened up quick, easy, and cost effective online advertising for small businesses, services and retailers even if they don’t have a websi...

Landing Pages and Conversion Rate Optimisation 8 Aug 2013 | 11:12 am

Conversion Rate Optimisation is a process that allows you to test specific elements of a web page based on data from visitors to your page. Conversion centered design not only helps you increase co...

Remarketing On Your Own Site 22 Jul 2013 | 05:52 am

Content Personalisation for Return Visitors As we ramp up remarketing campaigns at Loves Data, we have started looking at how we can use this method to more effectively engage with visitors returning...

Centralised Dashboards Coming to Google Analytics 22 Jul 2013 | 05:51 am

Google Analytics have announced that they are rolling out shareable dashboards, which is great news for those of us who’d been wanting to show other people on our team some, but not all, of our analyt...

Segmented Google Analytics Remarketing Lists 22 Jul 2013 | 05:48 am

Creating your own custom Visitor Segments The concept of remarketing has been around for some time, the remarketing options within Google Analytics however have made display advertising an intelligen...

Combining Remarketing with AdWords Targeting 19 Jul 2013 | 04:43 am

Remarketing is a highly effective way to re-engage visitors who have previously left your website without purchasing or converting. It does this by targeting them with ads as they browse the web. You ...

New Google Analytics Segments 17 Jul 2013 | 07:15 am

What are segments? If you’re just getting started, think of segments as a temporary lens that you can apply to your Google Analytics reports. They allow you to focus on the important sections of your...

GAUC 2013 Q&A - Part One 15 Jul 2013 | 10:31 am

This year's Google Analytics User Conference was bigger and better than ever – and attendees got straight onto the Loves Data social media channels to throw all kinds of questions at the panellists. ...

Recover Google Analytics 13 Jun 2013 | 04:50 am

How to Restore Deleted Google Analytics Profiles or Accounts As Google Analytics Certified Partners, we receive lots of Google Analytics questions and occasionally are asked how to recover a deleted ...

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