Beingabusinesscelebrity - beingabusinesscelebrity.com - Being a Business Celebrity
General Information:
Latest News:
What I didn’t learn at business school (but know now!) 21 Aug 2013 | 07:32 pm
What I didn’t learn at business school (but know now!) While I did learn a LOT of theory and case studies of big business, and if required I can write out a cashflow forecast and balance sheet by han...
Thinking is not the same as Thinging 15 Aug 2013 | 06:15 pm
Thinking is not the same as Thinging There comes a point where you have to stop thinking and start doing. You have to take the leap/plunge/chance and go and actually do your Thing. There’s safety, o...
Do you slam the door shut as soon as you open it? 2 Aug 2013 | 02:45 am
Do you slam the door shut as soon as you open it? Marketing isn't a one-off action. You don't 'do' marketing once and then decide it's done and either worked or didn't. Marketing is a wave of activit...
Busted… and then what? 25 Jul 2013 | 02:57 pm
Busted… and then what? You know what? I'm not perfect. I've launched products that don't sell. But then I've launched others that sell lots. I've done marketing that's worked like a dream and other ...
Everyone has a different Act 19 Jul 2013 | 02:56 pm
Everyone has a different Act You might DO the same thing as someone else—you might have the same skill or qualification—but everyone's Thing (with a capital 'T') is different. When you realise that ...
The worst thing you can do 11 Jul 2013 | 03:01 pm
The worst thing you can do Your job is always to do your best, not your worst. And the worst thing you can do is create muddle and indecision. Limbo is not a great place to be. So don't take anyone t...
Build your own ride… 4 Jul 2013 | 02:51 am
Build your own ride… The ride is, of course, the main attraction and the 3 minutes of thrills and spills you’ve been queuing so long for. And when you get on the ride sometimes you love it and wish i...
Sometimes it looks like an eggbox 28 Jun 2013 | 05:30 pm
Sometimes it looks like an eggbox I always say your Thing is the 'gift' that you wrap up and give out to people who need it. This gift might be a result, a feeling, a transformation, a product, a ser...
The other people 21 Jun 2013 | 06:38 pm
The other people You will always get asked about ‘the other people’ unless you’ve made it clear in your marketing and your message that there are no other people like you. If you’ve made it clear tha...
Be on Air 13 Jun 2013 | 02:50 pm
Be on Air Your message floats on air... it goes out on the airwaves and connects with people who want to hear from you. Maybe not instantly the minute you say them, but your words don't disappear. Y...
