Blogspot - aileenapoloatwork.blogspot.com - Stitching
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Blogging is a Mass of Niches 4 Mar 2011 | 02:13 pm
So another issue is rocking the Philippine blogosphere with a proposal to put together a National Bloggers Association. Creating an organization is well and good. It is best done when there is a good ...
A Tool for Exporters 3 Feb 2011 | 08:36 pm
When my Mom and I were exporting furniture back in the late 90s one of the things that I had a difficult time in was researching the right market. The furniture we were producing served a niche market...
Are You Afraid of the Big Bad Blogger? 24 Jan 2011 | 09:01 pm
We have seen the rise of social media in the past few years. Companies have been riding the bandwagon by finding ways to have their products and services talked about in blogs, micro-blogs, social net...
Using Blogging as a Learning Tool 24 Nov 2010 | 12:42 pm
Two years ago I taught a communications class in De La Salle University and one of the things I required my students to do was blog. Back then they had to upgrade their school email into a Google Acco...
2010 Cannes Lions International Advertising Festival PH Representatives 3 Jul 2010 | 02:31 pm
A few weeks ago I managed to sneak in some time to attend PANA's event to send-off the Philippine representatives for the 2010 Cannes Lions International Advertising Festival. I just checked their sit...
Choosing Bloggers for Your Marketing Campaign 14 May 2010 | 03:47 pm
There is much talk today about the relationship between PR agencies/advertisers and bloggers and as with any relationship there is a disconnect on understanding each others objectives and expectations...
Conference for Aspiring Marketing Professionals 16 Feb 2009 | 10:22 pm
Last February 6, 2009, 4,000 students from different universities converged at the PICC Forum for the Conference for Aspiring Marketing Professionals. They were treated to a wide array of new and emer...
Digital Delivers: Building Brands through Internet and Mobile Marketing 30 Jan 2009 | 01:38 am
The title is this year's battlecry of IMMAP. The other day the Internet and Mobile Marketing Association of the Philippines (IMMAP) inducted it's new set of officers. I still remember the coming out ...
Awesome Ad 22 Jan 2009 | 02:23 am
I saw this ad on TV when it first came out about a month ago and I must admit I still look forward to seeing it on TV (translation: I don't change the channel when it comes up) because it's catchy. Wh...
We're Finally Getting There 15 Jan 2009 | 11:35 pm
The landscape for digital marketing in the Philippines have changed significantly in the past couple of years. I remember back in 2001 less than 5% of companies who would join exhibits would have emai...
