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Achievement Unlocked: monetizing online games with TrueView and AdX 20 Aug 2013 | 01:00 pm
With every new plot planted and zombie zapped to bits, the online games industry is changing the way we interact with entertainment. Online games publishers work with us to grow their gaming empires a...
Introducing ‘The Programmatic Opportunity’ 14 Aug 2013 | 10:03 pm
Automated buying. Machine-based buying. RTB. Call it what you may, there's no doubt that programmatic buying is changing (read: simplifying) the way media is bought and sold, in real-time. No wonder t...
Announcing DoubleClick Studio Layouts: Build rich media ads in minutes and get your ads live in hours. 13 Aug 2013 | 09:00 pm
Today, we’re thrilled to announce the launch of DoubleClick Studio Layouts, a rich media production tool that makes it easier to build and publish rich media and HTML5 ads. Rich media formats are bec...
AdX - Delivering for our Partners 31 Jul 2013 | 09:00 pm
By all measures, this year has been an incredible one for DoubleClick Ad Exchange (AdX) and its partners. From NYC to London to Tokyo (and everywhere in between), more buyers and sellers are using AdX...
Helping publishers grow with DFP Small Business 31 Jul 2013 | 12:46 am
Since we launched DoubleClick for Publishers (DFP) Small Business, we’ve been constantly innovating to meet the evolving needs of growing publishers. From introducing free mobile and video ad serving...
Announcing Publisher Connection: the newsletter that brings the best of Google right to your inbox 22 Jul 2013 | 06:00 pm
From DoubleClick to Google+ to YouTube to Wildfire - each month we create a ton of content to help publishers like you grow your business and navigate an increasingly complex landscape. Until now, we...
Live from AdMonsters OPS TV: Digital Dialogues - The Video Revolution 18 Jul 2013 | 10:50 pm
In a few minutes, we'll be going live at AdMonsters OPS TV with AMC's Vice President of Digital Partnerships & Operations, Kirk Linden, and News Corp's Vice President & Head of Video, Rahul Chopra to ...
Universal inventory in DoubleClick for Publishers 17 Jul 2013 | 11:00 pm
Over the past few years we’ve witnessed a massive shift in how users consume digital content, using multiple devices interchangeably depending on context. We are now in a multi-device, multi-screen wo...
Sneak Preview: AMC’s Kirk Linden at AdMonsters OPS TV, July 18 12 Jul 2013 | 07:00 pm
As we announced yesterday, we're excited to host a live hangout on air from AdMonsters OPS Mobile & TV in New York next week, as part of our Video in the Future Digital Dialogues series. Joining us on...
Rahul Chopra from News Corp warms up for AdMonsters OPS TV, July 18th 11 Jul 2013 | 11:35 pm
We’re going to be at AdMonsters OPS Mobile and TV on July 18, hosting a live Hangout on Air interview as part of our Video in the Future Digital Dialogues series. Joining us will be Rahul Chopra, VP a...
