Bookassist - blog.bookassist.com - Hotel Strategy Blog by Bookassist
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Blog has moved 27 Jun 2013 | 12:56 pm
We have a new website and the Bookassist Hotel Strategy Blog has moved there. Please visit the blog at http://bookassist.org/blog/en/
Best Practice Link Building Guide 22 May 2013 | 08:20 pm
Mary Collins, Head of Internet Marketing The best link building strategy is to acquire links at a natural speed. Hoteliers need to have a policy of gaining quality links over quantity of links to the...
Plan for Google Penguin 2.0 now! 22 May 2013 | 08:05 pm
Mary Collins, Head of Internet Marketing Google is constantly changing it’s algorithms with minor tweaks, to ensure it can return the best search results. Usually these changes don’t have dramatic af...
Hotels - Ignore The Mobile Trend If You Dare 3 May 2013 | 03:20 pm
Cris Petcu, Online Marketing Specialist “Mobile” is the word on everyone’s lips these days. Leaving the house in the morning without your smartphone causes panic, anxiety and worry that the day is ru...
Google Places becomes Google+ Local and changes the Search game yet again 7 Nov 2012 | 07:07 pm
Introduction In a potentially influential change in search norms Google has moved their Google Places business pages to the social media platform Google+ under the new moniker Google+ Local. All exis...
Safer and Better Online Business 3 Oct 2012 | 01:00 pm
Stories of serious data breaches are creeping into the news on a regular basis. Large organizations such as Wyndham Worldwide Group, Radisson Hotels Group, Tripadvisor, Facebook, eircom, Meteor and Ul...
Introducing New Facebook Pages with Timelines 22 Mar 2012 | 12:32 am
Bookassist's Ciaran Rowe talks about the upcoming changes to Facebook Pages for Business, and how best to prepare for them Facebook recently announced that a new look for Facebook brand pages is comi...
Very Pinteresting! The new Social Media tool 23 Feb 2012 | 03:48 am
Bookassist's CEO Des O'Mahony discusses the potential of the new kid on the social block, Pinterest --- Launched in early 2010, Pinterest (pinterest.com) is basically a classy-looking visual online ...
Google Search plus your World 13 Jan 2012 | 04:59 am
Bookassist's Ciaran Rowe talks about the recent introduction of Google Search plus your World and its impact on the search results page. Google “Search plus your World” Google recently announced the ...
Google Hotel Finder - Everything you wanted to know 16 Dec 2011 | 11:00 pm
Bookassist Search Marketer Martin Murray discusses Google’s latest experiment, the Google Hotel Finder. The Google hotel finder is a very interesting development that has the potential to shake up th...
