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How to make millions from usability testing 16 May 2013 | 06:48 pm
It’s no exaggeration to say that this article could change the direction of your business. We have an eccentric approach to user research, and it has led us into some strange situations. For good rea...
A fun game that helps you to acquire Bill Gates’s “10-year” skill 9 May 2013 | 07:09 pm
When we discuss our clients’ progress, we often find ourselves saying “It’s like Osmos.” You might be interested to hear what we mean by that. Osmos is an unusual and enjoyable game for iPhone, iPad,...
Some useful conversion tips, a webcast, our guarantee, and your “skunkworks” stories 3 May 2013 | 09:00 pm
What you’ll get on this page: Some useful tips from our co-founder. How to access a webcast this Wednesday (tomorrow) about quirky user-testing skills. Why we’ve made our guarantee twice as bold. Want...
Some little-known tools and techniques we’ve used to grow our own business 28 Mar 2013 | 08:54 pm
This post is a mix of great resources we’ve recently shared with each other (using Diigo) plus some tools and techniques that have been invaluable in helping us to grow our own business. We’ve been me...
Resources we’ve bookmarked recently (Apr 2, 2013) 28 Mar 2013 | 11:04 am
Here are some great resources we’ve recently shared with each other (using Diigo). Many of the comments were written at the time (which explains why some of them are in the first person): 100 email ha...
Resources we’ve bookmarked recently (Mar 15, 2013) 14 Mar 2013 | 10:11 pm
We’re growing at our fastest rate ever, and haven’t had time to write any articles lately. We promise to write some soon. (Incidentally, if you know anyone who’d like to work for us, please let us kno...
Resources we’ve bookmarked recently (Feb 27, 2013) 26 Feb 2013 | 10:38 pm
Our consultants use Diigo to share bookmarks with each other. A couple of weeks ago, we published a list of the sites we’d recently bookmarked, and asked you if you’d like us to do it again. That post...
Resources we’ve bookmarked recently (Feb 11, 2013) 12 Feb 2013 | 02:46 am
Our consultants use Diigo to share bookmarks with each other. Every few days we receive an email from Diigo summarizing what we’ve all bookmarked. We enjoy receiving the emails, so we figured maybe yo...
Card sorting, CRE Engine and an exciting career opportunity 28 Jan 2013 | 09:46 pm
What you’ll get on this page: Card sorting, and two tools for doing it. Announcing CRE Engine: the easiest-ever way to grow your conversion rate. An exciting career opportunity. 1. Card sorting, and t...
How to get bigger, quicker wins by optimizing your testing workflow 3 Dec 2012 | 09:06 pm
Should you test one thing at a time? Or many at once? A poor experimental workflow can waste loads of your time. Here’s an extreme example: We’ve seen a company take six months to do something that to...
