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Your Sales Pitch In An Instagram World 11 Jul 2013 | 02:09 am
I just got a call from the NAHB Chicago (National Association of Home Builders) pitching me on advertising in their directory. That’s fine. They have a job to do. They have advertising to sell. Her...
Is “I Hope So” a Generational Response? 25 Jun 2013 | 04:39 am
I’m in the grocery check out lane and discover a common geography with the check out guy. He’s young. Really young. He tells me his friend that lives on this same street just had a graduation party...
Native Advertising in House Beautiful Magazine – for Iams Dog Food – Go Figure! 14 May 2013 | 07:45 pm
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Can a Seat in Coach Level the Playing Field? 30 Apr 2013 | 05:47 am
After a business flight was cancelled and then the follow-up flight delayed, I finally arrived at my destination. At least, at the destination that was listed on the Boarding Pass. The flight was for ...
Whether You Want To Or Not….. 8 Apr 2013 | 06:48 pm
People tell me on a nearly daily basis that they “aren’t on Facebook” or they are not interested in being “on line”. I don’t argue with them. I don’t see it as my job to drag people kicking and scream...
Social Media Toolbox For Design Build Pros 21 Feb 2013 | 06:32 pm
Terrific webinar highlighting aspects of using Houzz for business development. Now you’re ready for more – here’s your link to success – click on it to register http://bit.ly/MarketingToolbox
Why Is Today So Noisy? 31 Oct 2012 | 05:28 pm
It started with the volume in the locker room. I’m at the gym to attend a morning Pilates class and they’re rockin’ it like it’s 1999. Not just when I walk in the door, but in the locker room as … Con...
How To Look Smart On Social Media 28 Sep 2012 | 03:19 am
I hear from lots of people about how confusing and fast moving social media is. And I agree. Some days it’s hard to keep up. Ok. Most days – it’s hard to keep up. So how do you know what … Continue re...
Sharing – Are You Generous or Stingy? 26 Sep 2012 | 07:04 pm
Do You Share Enough – Or Are You Stingy? Sharing goes beyond splitting your cookie or sandwich in half or dividing the domestic chores with your partner. In 21st Century Marketing Terms - Here’s What ...
Are You Posting Like You’re Playing The Powerball Lottery? 9 Apr 2012 | 01:11 am
How much time do you have to spend to be effective at utilizing social media platforms like blogging, Facebook, Linked In and Twitter? Bottom line: There’s no magic bullet. As millions of recent Pow...
