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Will WEM Replace WCM? 20 Sep 2011 | 07:00 pm
You may have heard about WEM. W and M stand for “web” and “management,” respectively, while E refers to “engagement” or “experience,” depending on who’s talking. Many WCM (web content management) folk...
Basic Metadata Organizational Concepts 20 Sep 2011 | 03:00 am
Digital Asset Management Industry has some very precise language to explain what we do. Not to mention an expanding amount of acronyms (MAM, DAM, PIM, VDP, ECM, WCM). It also has specialists with a ...
Is a Marketing Asset Management Solution Right for Your Business? 19 Sep 2011 | 07:00 pm
Prompted by growing demands from the corner office, marketers in all kinds of companies are seeking innovative ways to improve marketing productivity. Today, a growing number of companies are turning...
Is distributed content management working for you? 16 Sep 2011 | 06:48 pm
This is the fourth installment of a series of articles on content management assessment. The most recent article (“Is your workflow working for you?“) showed how to assess the effectiveness of the wor...
Managing and Costing DAM Projects: 8 Steps To Success 15 Sep 2011 | 03:07 am
Today we released a new white paper about managing and costing DAM projects. We have written the report partly in response to the narrow focus of many of the RFPs we have to review (either in a consul...
Our Emergent Digital Future 14 Sep 2011 | 07:00 pm
What will the digital world look like in ten years? The trends are already clear. Capacities in bandwidth and storage will continue on their exponential path. The explosion in the volume of informat...
Business-IT alignment: What’s next for this 20-year struggle 14 Sep 2011 | 03:00 am
Summary: The most common story I encounter is simply that organizations spent a lot of time in the past creating their processes and then they spent a lot of time feeding technology solutions to those...
Forrester Study Says Consumers Want More Engagement, but Companies Are Falling Behind 13 Sep 2011 | 07:00 pm
A recent Forrester study showed that today’s consumers expect companies to create engagement across multiple channels, and that many brands are failing to meet that demand. Forrester’s Stephen Powers ...
What is the Semantic Web? 2 Sep 2011 | 01:00 am
Currently the focus of a W3C working group, the Semantic Web vision was conceived by Tim Berners-Lee, the inventor of the World Wide Web. The World Wide Web changed the way we communicate, the way we ...
5 Tips to Integrate Your Digital Asset Management 1 Sep 2011 | 08:00 pm
Most people aren’t aware of the available features that can be used for digital asset management integration. However, it’s worth it to learn these features – when you take advantage of easy integrat...
