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Colenso scotches pitch rumour 12 Aug 2013 | 05:45 am
Our suggestion on Friday (www.admedia.co.nz/pitch-rumours) that Colenso was a frontrunner in the Goodman Fielder pitch – despite its connections with Fonterra in the milk category – had the agency’s m...
Out now: readership & circulation audits 9 Aug 2013 | 06:49 am
The latest readership and audit figures went live at noon today (you can read the newspaper & magazine readership toplines below, and access the audits at www.abc.org.nz). Magazines and newspapers gen...
Oz prepares warm welcome for All Blacks 9 Aug 2013 | 06:31 am
Everybody loves a good rugby ad, right? This one’s from across The Ditch, and shows a trio of former Wallabies erecting a billboard to rark up the ABs when they step off the plane at Sydney Airport to...
NZ Geographic unveils its finalists 9 Aug 2013 | 05:48 am
The New Zealand Geographic 2013 Photographer of the Year finalists were announced last night at the opening of a free outdoor Photographer of the Year exhibition in Christchurch.
O&M wins Newspaper Ad of the Month 9 Aug 2013 | 05:37 am
Ogilvy & Mather has taken out this month’s Newspaper Ad of the Month with its topical ad for Beneful.
Jandals & gumboots enter the lolly market 9 Aug 2013 | 05:35 am
Creative duo Jeneal Rohrback & Drew Ayers were among the team that helped Regina Lollies launch their new range with an ad campaign (three 15sec TVCs) with a Kiwi twist.
Pitch rumours 9 Aug 2013 | 05:34 am
Completely unsubstantiated scuttlebutt has reached our ears about two big pitches that are coming to a conclusion.
Research bodies merge 8 Aug 2013 | 05:19 am
NZ’s two national market research associations are in the process of uniting into a single industry body.
Pluk returns to TV 8 Aug 2013 | 05:18 am
K-Road-invented second screen content platform pluk (the brainchild of digital agency Tango) has partnered with Val Morgan to deliver second screen experiences in cinema nationwide.
Brandspank builds new Igloo spot 8 Aug 2013 | 05:17 am
Brandspank has launched a new TVC campaign for low-cost pay-TV network Igloo.