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Planting the Seeds for Keyword Optimization 27 Aug 2013 | 03:18 am
Gardening has been a passion of mine for the past several years. Lately, I have found myself answering plant questions from friends, co-workers, and neighbors on a regular basis. I started thinki...
Test Keyword Match Types to Increase Your B2B ROI 23 Aug 2013 | 02:46 am
Google AdWords can be a great tool for B2B Companies looking to increase targeted traffic around competitive business terms. By identifying specific keywords and phrases built around valuable products...
What is the Best International Domain Strategy for Your Business? 16 Aug 2013 | 07:43 pm
A client asked me recently the best way to go about adding Russian content to their website in order to target potential Russian customers. There are three different approaches, all with varying amoun...
B2B SEO Strategy: Part 2 10 Aug 2013 | 12:46 am
Alright, we’re back with Part 2 of the B2B SEO Strategy Guide. Last time (B2B SEO Strategy: Part 1) we talked about how to pick good keywords: run a PPC campaign and pick the terms that drive revenue,...
Optimizing your Business Website With Keyword Phrases 5 Aug 2013 | 10:39 pm
My last blog post dealt with choosing effective keyword phrases for Business SEO. But once you have your keyword phrases selected, how do you put them to work for you? This post will cover the basics ...
New Youtube One Channel Features 31 Jul 2013 | 12:52 am
If you’ve spent any time on YouTube recently, you may have noticed that things look a little—or a lot—different. Earlier this summer, YouTube rolled out their newest design, called the YouTube One Ch...
PPC Keyword Research with Pivot Tables and Word Clouds 27 Jul 2013 | 12:19 am
Anyone that’s worked on pay per click campaigns knows the search term report is a valuable tool. By knowing what terms are triggering your ads, you can find new ad groups and keywords to target while ...
Beware Bad Mobile Optimization that Hurts Your Industrial Website 16 Jul 2013 | 03:00 pm
We all hear the buzz about mobile devices changing how people use and access the internet. If recent history is any indication, this behavior is only going to increase instead of go away. Recent trend...
A Look Back at Google Search & Algorithm Updates 13 Jul 2013 | 01:13 am
I’ve been doing SEO for most of the past decade, but it was starting to feel like the past couple of years brought more Google changes than I’ve seen during the whole time I’ve been doing SEO. So I l...
B2B SEO Strategy: Part 1 3 Jul 2013 | 06:43 pm
This is Part 1 of a series (probably 4 or 5 posts total). I hate fluff, so I’ll get straight to the point: doing SEO on keywords you’ve never tested is an unnecessary risk, pure and simple. A solid S...
