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Keep customers: success management & subscriptions 16 Oct 2012 | 07:45 pm
Every good milkman knows his customers well and sometimes drops off a free batch. One sour bottle may however skew the relationship. It's in the milkman's interest to ensure the customer only drinks f...
Social media efforts to turn into ballots 14 Sep 2012 | 10:33 pm
With less than two months to the end of the 2012 presidential campaign, both candidates are working hard in hopes that this work will translate into votes later on. Social media plays a large role in...
Live Chat Etiquette – how to make the chat work 7 Sep 2012 | 08:56 pm
There are certain rules for conducting a business chat - they are used as a base for future improvements in customer service area. It's time to get to know them. Here’s a quick and simple guide for l...
Customer service styles: official or casual? 21 Aug 2012 | 09:53 pm
Great communication skills utilised by marketers should also be part of customer service. Being official or casual is just the tip of an iceberg of possibilities. Characteristic styles stem from type...
Social media success of NASA’s space faring Curiosity Rover 8 Aug 2012 | 11:11 pm
The web population of the world had its fair share of breath-holding moments when we've all watched NASA's Curiosity Rover landing on Mars. An amazing feat that already marked its place in history. A...
Social Customer Service – Online Customer Service Best Practices [part 5] 3 Aug 2012 | 06:22 am
Support teams, equipped with telephones, help desk software and live chat, usually don’t have any direct access to the company’s social media profiles. Compared to all the support tools mentioned abo...
Customer Experience: Influencers and Strategies 26 Jul 2012 | 10:33 pm
A good customer experience can increase the length and value of any buyer-vendor relationship. In a marketplace, where every product has a better or cheaper substitute, it becomes obvious that commerc...
How to create an interest graph 12 Jul 2012 | 11:32 pm
There is one resource that always plays a role in modern businesses, a key element that often remains elusive and hard to come by. Information, the missing puzzle piece for many businesses, comes at a...
Live Chat – Online Customer Service Best Practices [part 4] 6 Jul 2012 | 04:38 am
This is a part 4 of the Online Customer Service Best Practices. Previous parts covered building relationships with customers, phone support advices and help desk best practices. When online customers...
The right way to lead towards innovation 27 Jun 2012 | 07:38 pm
Making things happen requires vision and leadership. As opposed to managers, who focus on task accomplishment, leaders strive to inspire action and innovation. They’re people who detest complacency an...
