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Montel Williams 23 Feb 2013 | 12:34 am

BEFORE Emmy Award winning talk show host Montel Williams had worked with every PR firm under the sun during his 22+ years in the public spotlight. So when Montel sought new representation, it’s fair t...

ReFa Electronic Roller 23 Feb 2013 | 12:33 am

BEFORE The ReFa electronic roller is a portable face and body massager that lifts and tightens loose skin using solar-powered, microcurrent technology. In 2010, ReFa hired LUCID to promote the beauty ...

Guild Investment Management 23 Feb 2013 | 12:32 am

BEFORE Founded in 1971, Guild Investment manages discretionary investment portfolios for U.S. and foreign individuals, pension and IRA accounts, and domestic and foreign investment companies. In 2010,...

Enjoy Jakarta 23 Feb 2013 | 12:32 am

BEFORE In 2012, the Indonesian Consulate General and Jakarta City Government hired LUCID to promote the “Enjoy Jakarta Festival”: a series of events in Los Angeles and San Francisco intended to promot...

Dr. Soroya Bacchus 23 Feb 2013 | 12:31 am

BEFORE Dr. Soroya Bacchus is a triple board certified psychiatrist in Los Angeles who specializes in psychosomatic medicine, addiction medicine, and pain management. When Team LUCID first met Dr. Bacc...

Dr. John M. Kennedy 23 Feb 2013 | 12:31 am

BEFORE Cardiologist, author and speaker Dr. John M. Kennedy hired LUCID to publicize and arrange media placements for his new book, The 15 Minute Heart Cure: The Natural Way to Release Stress and Heal...

Crisis Management through Humor 19 May 2012 | 12:42 pm

Do you have a crisis that needs managing? Try hosting SNL. Or if that’s not in the cards, take a lesson from the celebrity guests who do… Over the years, celebrities have used SNL guest appearances to...

Crisis PR – How On Earth Can Rep. Joe Walsh Recover? 22 Dec 2011 | 08:34 pm

Jonathan Franks, LUCID’s managing partner weighs in on Rep. Joe Walsh’s PR Nightmare There are times when even the most seasoned Crisis PR expert just shrugs their shoulders.  For me, Rep. Joe Walsh ...

Crisis PR – What We Should Learn From Justin Bieber 15 Dec 2011 | 08:12 am

LUCID’s Managing Partner and Co-Founder, Jonathan Franks weighs in on the Justin Bieber Paternity Hoax. At the outset, did any of us actually believe Justin Bieber had really fathered Mariah Yeater’s...

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