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Make Your Site Better: Remove Gratuitous Media 15 Aug 2013 | 11:13 pm
Whether you have a site inundated with multimedia or you are just starting out, continuously monitor your multimedia content and weed out pieces that don’t line up with your core values or drive your ...
Ideas for Incorporating More Multimedia 8 Aug 2013 | 05:58 pm
Audio – Present audio content to engage site visitors Provide Sermon Audio Archives Embedded Music or Audio Files on Pages – Be careful with this. Use it only if it is really applicable to your mini...
Incorporating Popular Multimedia Elements: Video 1 Aug 2013 | 06:16 pm
Video – Create engaging videos to provide content in a more dynamic way. Ministry Events Testimony Videos Interview with Pastor or Church Leaders Welcome Message for New Visitors Sermons Why Our...
Multimedia Best Practices: Incorporate Meaningful Media 25 Jul 2013 | 06:34 pm
While you don’t want to do media just for the sake of media, you do want to take time to consider the value these types of elements could add to your site. Ask yourself these questions to determine if...
Multimedia Best Practices: Look at Other Sites 18 Jul 2013 | 06:24 pm
To have a website that gets results you need to find the right balance and fit of multimedia into your overall online presence. Great multimedia elements add to the overall value and usefulness of the...
Common Multimedia Problems 11 Jul 2013 | 06:19 pm
Ever heard the saying “Content is King?” Well, as you can gather, this means content is vitally important to the success of any online endeavor. So, what is content anyway? If you are like many church...
Keep Your Site Structure Intuitive 27 Jun 2013 | 05:51 pm
Being consistent with your other pages and elements is important, but it is also important to be consistent with website norms. By conforming to user expectations, you allow them to traverse your sit...
Keep Your Information Architecture Consistent 20 Jun 2013 | 05:53 pm
By following the same pattern throughout the site, you create a consistent flow of information. “Consistency is one of the most powerful usability principles: when things always behave the same, users...
Is Your Information Architecture Logical? 13 Jun 2013 | 05:17 pm
Part of making useful information easy to find is setting up a logical structure to your navigation and page content. “Your site’s menu is the key to getting people around your site. Make it simple an...
Make Information Easy to Find 6 Jun 2013 | 08:36 pm
If you’ve been reading our Marketing Blog, then you know we started a series on keys to a site that gets results. We will also be covering that topic here by covering some of the best practices you ca...
