Mikesaunders - mikesaunders.co.za - Mike Saunders
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Social Media and Recruitment 27 Aug 2013 | 09:58 am
Finding a job has never been a simple process and finding the right person to join your company is like finding a needle in a haystack. Fortunately the rise of social media is making it easier for com...
Retail and Technology 21 Aug 2013 | 02:49 pm
There is a unique relationship between retail and technology. Retail chains have long been adopting technology as a means to track customers and gather valuable data. Some retailers have also leant on...
Social Media’s role in the Connection Economy 17 Jun 2013 | 12:00 pm
Social media exploded a few years ago and developed a desire amoung businesses worldwide to engage with the digital world through social media. Companies started Facebook pages, Twitter Profiles and e...
Three Strategies for Digital Marketing 14 May 2013 | 11:00 am
Over the past few years, I’ve been working at refining a number of digital marketing strategies. We’ve found three fundamental strategies that can be used in isolation or integrated. I speak about the...
Mobile Marketing and Social Disruption 16 Apr 2013 | 12:17 pm
I am currently in the middle of a simple series exploring mobile and the impacts it has in life, work and society. When asked to look at the future of mobile I believe that you need at look at three m...
Looking into the future of mobile – the internet of things 21 Mar 2013 | 04:09 pm
There is no doubt that mobile technology is shaping our future. The mobile device has achieved market success and is currently more accessible than running water around the globe. In the last few year...
DigitLab shortlisted for three Bookmark Awards 22 Oct 2012 | 11:00 am
I was deeply humbled when we heard the announcement of The Bookmark Awards 2012 shortlist a few nights ago – with three shortlisted entries, our team is over the moon! Hundreds of companies entered th...
Digital Publishing shows promise of finding loyal customers 18 Sep 2012 | 11:00 am
Most printing companies and print media houses are trying to work out how to find there rapidly disappearing customer base. We are all aware that the declining customer base in print medium are moving...
Can Mobile and Social Strategy Create an Infrastructure for Africa Development 11 Sep 2012 | 10:11 am
Over the past year or so I have been working with a number of companies looking to expand their business into Africa. This is probably one of the most exciting areas of business growth because of the ...
The loyal iPhone customer gets a boring upgrade experience 7 Sep 2012 | 07:13 pm
I bought my first iPhone about three years ago. It was a 2G phone. They were the best phone on the market at the time and it was a wonderful experience to use it on a day to day basis. Needless to say...
