Morganmclintic - morganmclintic.com - Morgan McLintic on Communications
General Information:
Latest News:
Why brand journalism matters 2 Nov 2012 | 01:17 am
Brand journalism - organizations creating professional content - is a real and significant trend. But what impact will it have on corporate reputations and the media?
Has Apple lost its shine? 13 Sep 2012 | 11:32 pm
Following the launch of the iPhone 5 where the rumors were true, have we entered an era where Apple can no longer 'wow' us with its press events?
Has NBC lost its moral compass? 13 Sep 2012 | 08:37 am
NBC has made a number of programing decisions recently, which have attracted strong criticism. Has it lost touch with its moral compass? And what can we learn?
The end of time 10 Sep 2011 | 04:20 am
We’re obsessed with time in our working lives. We trade our most productive hours for salary and benefits. We agree office hours, vacation time and PTO. We work overtime, we get days in lieu, we try t...
Why putting yourself first, means you come last 27 Aug 2011 | 01:00 am
“At the end of the day, I need to do what’s best for me.” I’ve heard this phrase from more people than I care to remember. Usually it’s in justification of doing something they know will have negativ...
3 lessons kids can teach you about consultancy 20 Aug 2011 | 01:00 am
Children can teach adults an awful lot, such as how to enjoy the moment and how to play. But what can they teach us buttoned-up consultants? More than you’d think: New toys please – no matter how man...
Why ethics suffer in a recession 19 Aug 2011 | 01:00 am
Truth may be a casualty of war, but ethics are a casualty of recession. When the going gets tough, the weak cheat. It’s just easier than competing fairly. It’s an economic barometer, and we’re seeing ...
Should you be Facebook friends with your staff? 12 Aug 2011 | 12:00 am
If you are a manager, should you be friends on Facebook with your team? This is a question I asked, appropriately enough, on Facebook recently. The answer? It depends. The jury is out on whether it’s...
The power of routines 10 Aug 2011 | 02:00 am
After six months (count them) of silence, I’m back publishing here. I hope you’ll forgive the lack of communications and content. I’d like to say it was a deliberate plan to recharge the blogging batt...
The four essential qualities in a coworker 26 Feb 2011 | 02:16 am
We each look for different qualities in our coworkers – ambition, creativity, expertise, a sense of humor – but there are four which are vital. These are qualities which you can’t train if they are ab...
