Posterous - emailfail.posterous.com
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Goodbye Email Fail, hello BecsRivett.com 27 Mar 2013 | 02:14 am
As Posterous is shutting down, I've spent many hours moving my posts over to my new email marketing site. Please come and say hello on my new domain, and sign up to blog post notifications over at htt...
Amazon needs a mute button (or: Knowing when to let go) 16 Feb 2013 | 03:04 pm
My mum asked me for some help with laptops for my sister as she gets one provided free due to her learning difficulties. The obvious one stop shop for information is Amazon so we spent a good long tim...
Compare the market: How not to do a responsive email 31 Jan 2013 | 02:37 am
If you're going to do a responsive email, you need to check whether it actually looks ok on a device before you send it. After the amazing Waitrose adaptive email I showed you in my previous post, I w...
Ace adaptive email from Waitrose 18 Jan 2013 | 02:49 am
Love this email from Waitrose I received today. It's really well planned out and would never have known it was adaptive until now as I always check my emails on my desktop. Now with no email access at...
And now for something completely different... 8 Jan 2013 | 07:36 pm
I opened this email from Selfridges and fell in love with it instantly. The combination of texture and simplicity (and the yellow and grey colour scheme) is fantastic. I knew I had to share this one ...
Ottolenghi - where is the love 13 Dec 2012 | 06:46 pm
Thanks to @JulianMoskov for sending this one to me. As a huge foodie I was so disappointed with this email - where is the sexy product photography? I want to be drooling over the pics like I do on Ni...
AX Paris alt tags 16 Nov 2012 | 02:02 am
AX Paris really need to sort their alt tags out - the whole of the email is just tagged AX Paris. With images off I have no idea of the content or even what products or offers they might be promoting....
Funsubscribes from Secret Escapes 14 Nov 2012 | 07:43 pm
I almost didn't want to unsubscribe when I saw the pics that accompanied the mailing preference options in Secret Escapes...who said unsubscribing had to be a sad occasion? I wonder how many people s...
Apple fails & wins 6 Nov 2012 | 06:56 pm
Went to the Apple store and bought a Mac at the weekend. Loved the fact the receipt was emailed to me as I am hopeless with paper receipts (seriously, I have a carrier bag full of "important" receipts...
Fab.com's nice unsubscribe/opt-down form 5 Nov 2012 | 06:48 pm
I really like this email unsubscribe form from Fab.com, it's clear & concise. In other words, it does what it says on the tin. Although I do think it's weird that you cant distinguish order emails fro...
