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Social ABC 25 May 2013 | 09:36 pm
A few weeks ago we were contacted by my friend Sergio Clerici from Creatormail Italia who were putting together a series of webinars aimed at covering all the bases of online marketing. The webinars (...
What Women Want 5 Mar 2013 | 02:40 am
We have a fascinating client in the cosmetics business. They are seriously oriented towards e-commerce but have teamed up with us to create a more “immersive” digital experience for their customers. T...
Social Broadcasting 2 Mar 2013 | 07:51 pm
The most persuasive medium on earth One of the great things about social media is that there are so many ways to use it. You can use it to engage your customers and build your brand’s reputation for n...
Outreach 1 Mar 2013 | 07:41 pm
When you open the gate, they will come. That’s good. It’s not all roses in the world of Social Media. Just because contacts in some of the most important social media sites are called “friends” doesn’...
The Secret of Google 28 Feb 2013 | 01:20 pm
“If you are going to have a public conversation about your brand, you might as well do it on the first page of Google…” Paid Vs. Organic Search To many, Google – and search engines in general – is a m...
Measuring your Success 27 Feb 2013 | 04:00 pm
Despite being around for quite a few years, the widespread adoption of social media by companies and brands into their communications mix is still in its infancy, and while the results of a successful...
Outreach 15 Feb 2010 | 09:03 pm
When you open the gate, they will come. That’s good. It’s not all roses in the world of Social Media. Just because contacts in some of the most famous social media sites are called “friends” doesn’t ...
Reasons to believe 8 Feb 2010 | 05:34 am
You need another reason to believe? Here are 10. #1 Because 3 out of 4 Americans use social technology. Forrester, The Growth Of Social Technology Adoption, 2008 http://www.forrester.com/Research/...
