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Infographic: March 2013 Email Performance 8 Apr 2013 | 09:59 pm

Delivery, click through, and open rates for lead generators and lead aggregators for the month of March 2013.

February 2013 Email Performance by Lead Source 26 Mar 2013 | 06:52 pm

Delivery, click through, and open rates for lead generators and lead aggregators for the month of February 2013.

JD Powers: Social Media Servicing versus Social Media Marketing 22 Feb 2013 | 08:59 pm

A strong social media strategy can have positive impact on bottom line and brand image JD Powers released a new study 2013 Social Media Benchmark Study that provides valuable insight into consumer exp...

January 2013 Click Through by Lead Source 14 Feb 2013 | 09:14 pm

Click-through rates for lead generators and lead aggregators for the month of January 2013.

November 2012 Click Through by Lead Source 8 Jan 2013 | 04:53 am

Click-through rates for lead generators and lead aggregators for the month of November 2012.

November 2012 Click Through by Lead Source 28 Dec 2012 | 12:00 am

Click-through rates for lead generators and lead aggregators for the month of November 2012.

Dialer in the Dark 21 Nov 2012 | 02:01 am

It’s the same thing every day. Loan officers are sitting around in a call center, waiting to be connected to a live person on the other end of the phone while the phone system dialer calls number afte...

October 2012 Click Through by Lead Source 13 Nov 2012 | 09:32 pm

Click-through rates for lead generators and lead aggregators for the month of October 2012.

SoftVu Announces Koni Scavella as National Sales Director 12 Nov 2012 | 08:53 pm

Koni Scavella named National Sales Director of SoftVu. Koni, a mortgage industry veteran, brings over 17 years of executive level sales and marketing expertise to the Kansas-based company

What Is The Best Social Media Strategy? 8 Nov 2012 | 10:20 pm

You’ve made the leap into social media. You’ve familiarized yourself with the biggest platforms, creating Twitter and LinkedIn accounts and designing a great-looking Facebook page. You’ve even begun a...

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