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The Spiral Gender Balance 20 Aug 2013 | 10:33 am

I never understood why “A troubled shared” is considered “A troubled halved”, namely a small comfort. Does it hurt any less when others are suffering from the same pain, sometimes even more? Neverthe...

Visual Twist in the Digital Space 18 Aug 2013 | 12:42 pm

Visual content has taken center stage over the years, and particularly in various digital arenas. The reason for this is quite understandable – visual content can convey messages easily and simply,...

Milky Shake: Teenage Rebellion In a Bottle 12 Aug 2013 | 05:05 am

Some people suggest youth is at age 10, others know 30-year olds who act that way; but no matter how you define youth one thing is certain: Everyone will agree that being a teenager is a complicated: ...

Ori Mazor 12 Aug 2013 | 05:00 am

Ori Mazor, 40, married +2, holds an M.B.A. in marketing from Tel Aviv University. He  joined Strauss in 2000. Ori started out his career with sales and marketing positions at Strauss Ice-Cream, we...

Figure Your Figure:The Visual Nutrition Guide 6 Aug 2013 | 05:05 am

One day, I finally decided to visit a dietitian. I wanted to adopt better nutritional habits while, of course, losing some extra pounds. At the end of the meeting she gave me a paper divided into days...

Alin Cooperman 6 Aug 2013 | 05:00 am

Alin is the CEO and Founder of MakeMyPlate. MakeMyPlate is the easiest and the most enjoyable way to guide people in making the best decisions about their daily food intake.MakeMyPlate changes the fie...

Life is a Game 30 Jul 2013 | 05:02 am

The world of chocolate in general, and particularly chocolate bars, requires us, marketing people, to come up with a delicious, innovative and exciting product every time anew. A product that would mo...

Lilach Beth-On Yehieli 30 Jul 2013 | 05:00 am

Lilach joined Strauss in 2010 as Sweet Snacks Manager. Prior to that she managed the Home Care category at Reckitt Benckiser for five years. Earlier in her career she was part of the set-up team of ...

Coffee and Fat Burning 25 Jul 2013 | 05:05 am

Is coffee slimming? Studies have shown that drinking black coffee, and particularly caffeine, can increase energy expenditure (calorie burning in the body) at certain levels, and it was suggested ...

Yael Dror 25 Jul 2013 | 05:00 am

Yael is a clinical dietitian with an M.Sc in Physiology from the Faculty of Medicine at Tel Aviv University. She serves as Nutrition Manager at Medix Sports Medicine Center in Tel Aviv, providing per...

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