Stroutmeister - stroutmeister.com - Citizen Marketer 2.1

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My Wife the Community Manager 12 May 2013 | 12:10 am

It’s funny how things turn out sometimes. As someone that has worked in the digital/mobile/social space for the last 20 years, I’ve always spent my fair share of time exploring what’s new on the Inter...

Think(ing) Like Zuck: 5 Facebook Marketing Tips 15 Jan 2013 | 07:30 pm

Originally posted on WCG’s blog on 1/15/2013. When I agreed to review Ekaterina Walter’s new book, Think Like Zuck: The Five Business Secrets of Facebook’s Improbably Brilliant CEO Mark Zuckerberg, I ...

2013 Predictions from a Bunch of “Dummies” 3 Jan 2013 | 03:14 am

As we roll into the new year, it’s always a great time for us marketers to look ahead to what is in store for us. This year, I wanted to take a unique approach to my predictions of 2013 by asking some...

Explaining the Explainer (animation for marketing) 2 Oct 2012 | 03:09 am

Guest post by friend and digital smarty, Susanne Schantz, Co-Founder of Small Island Studio You may have noticed a small explosion in the number of animated videos on the web lately. They are everywhe...

Location Based Marketing for Business 20 Sep 2012 | 08:58 pm

This was originally posted on WCG’s blog. This morning, I had the pleasure of moderating a panel titled “On the Location-Based Services Horizon” at the second annual Foodservice Social Media Universe ...

Vintank Shows Us the Future of CRM for Vertical Industries 4 Jun 2012 | 02:11 am

With the volume of conversations that take place online today — literally exabytes worth — I’m constantly amazed by some companies’ lack of monitoring/leveraging these conversations to improve marketi...

Search Inside Yourself [Book Review] 14 May 2012 | 10:26 am

Several weeks ago, I was asked to review the book, Search Inside Yourself, written by long-time Google engineer, Chade Meng-Tan (Meng for short). His official title at Google is “Jolly Good Fellow,” a...

Reluctantly Pinning My Way Around Another Social World 24 Mar 2012 | 10:54 am

Guest Post by Laura Beck Last month, I finally broke down and joined Pinterest. I didn’t want to. I held off for as long as I could, for a few reasons: I have a hard enough time keeping up with Faceb...

SXSW Interactive 2012: Key Takeaways 22 Mar 2012 | 05:01 am

Originally published on WCG’s blog. What is SXSW? If you haven’t ever been to South by Southwest interactive (SXSWi), it’s somewhat of a surreal experience. For anyone in the digital/social media sp...

April 16 is Foursquare Day: Are you in? 20 Mar 2012 | 09:52 am

Do you love foursquare? Wesley Faulkner and I do. And we want to show our pride by celebrating foursquare day on April 16 in Austin with a party and a little charity while we’re at it. If you’re inte...

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