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50+ SEO Audit Questions and the Tools to Answer Them 16 Jul 2013 | 07:30 pm
I’ve often heard doing a site audit is like telling someone their baby is ugly. This is obviously news that can be sensitive to deliver to a site owner. You need to have all your information in orde...
7 Awesome Reasons to Go to the Interactivity Digital Conference Next Week 8 May 2013 | 03:48 am
1. Pubcon SFIMA is the day before!!!! 2. There’s a boat ride on the biscayne lady involved – thanks to Jon and crew. 3. Melissa will make fun of me for talking about fishing, and I will talk about lin...
Interview w/ Jennifer Evans Cario on Pinterest and Social Media 27 Feb 2013 | 10:38 pm
1. What are your favorite free or low-cost social media monitoring tools? The truth is, there are tons and tons of great tools out there available at free or close to free. The only way to really know...
Interview w/ Brett Tabke, CEO Pubcon on IA and Site Organization 5 Feb 2013 | 10:56 pm
1. What are the most important considerations when creating a website information architecture? First, don’t reinvent the wheel. Spend the most amount of time looking at the software you are going...
Link Building Is Like… 29 Jan 2013 | 10:55 pm
I’ve always used the analogy that link building is a bit like fishing. This has been for a handful of reasons: You need reliable hooks and good bait You have to understand the climate/ weather A great...
Interview w/ Chris Boggs of SEMPO on Hiring Ad Agencies 23 Jan 2013 | 08:06 pm
1. What questions should a company ask their SEO Agency? As organizations continue to see the value in SEO, many are using agencies or consultants to support those goals, due to lack of strong interna...
An Interview w/ Michael Stebbins: Entrepreneurship and Learning Online Marketing 15 Jan 2013 | 12:38 am
1. What traits are most important to an online marketer? Michael: Traits? You’re looking for voyeristic, cliff jumping geeks. And I’m assuming you mean personal traits that are essential to being a su...
An Interview with Rand Fishkin, CEO of SEOMoz 11 Jan 2013 | 01:03 am
1. Define SEO in 200 words or less. ~82% of all the clicks on search results in engines like Google & Bing go to the unpaid, organic results. Only ~18% go to paid listings. SEO is the practice of ...
Building a Website You Can Sell in 2013 9 Jan 2013 | 01:17 am
General thoughts on website appraisal; TLDR version Rule #1 – You can’t sell potential. Take the word out of your vocabulary. Cringe when you hear it from others. Selling a website: Selling a websit...
A Threadwatch Best Post Revival. 27 Dec 2012 | 10:39 pm
When re-doing my site for the first time in 4 years – I had to get rid of a lot of 404′s. I also found all my posts to threadwatch. My buddy Tony Spencer mentioned doing a roundup of some of the fav...
