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altimetergroup.com – Altimeter Group | Research and advisory for companies challenged by business disruptions

New Workshops Take Flight! 8 Aug 2013 | 12:15 am

I’ve taught more than 300 professionals Social Business through hands-on workshops, and happy to announce new workshops from Altimeter Academy focused on Content Marketing and Social Business Analytic...

It’s Time To Get Smart About Social Data Intelligence 25 Jul 2013 | 10:27 pm

by Susan Etlinger I spend a lot of time reading and thinking about social data: what it is, what it isn’t, how to measure it, where it’s going. But even the best strategy for collecting, analyzing and...

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The Rise of Digital Influence and How to Measure It p-q.in 7 Mar 2012 | 02:00 pm

About three weeks ago, I celebrated my first anniversary as Principal Analyst of Altimeter Group. And, it is with great pride that I mark the occasion with the release of my first official Altimeter r...

NetBase Snapshot: Social love for Gartner, Forrester, IDC and Altimeter Group tekrati.com 8 Feb 2011 | 09:37 am

Lisa Joy Rosner at NetBase has posted a newly minted social media sentiment analysis on Gartner, Forrester Research, IDC and Alitmeter Group. For me, there’s one surprise in the results. No surprise,...

Altimeter Group Reveals Challenges of Disrupting the Analyst Business tekrati.com 10 Nov 2010 | 09:37 am

Altimeter Group is not a traditional IT industry analyst firm. The group not only provides expertise on innovating business through disruption, but also embodies a good deal of innovation through disr...

The Multi-Channel Implications of Mobile and Chris Silva’s Report on Mobile Strategies for Retail blog.unica.com 8 Feb 2012 | 11:56 am

I spent the better part of the morning reading Altimeter Group’s report, “Make an App for That: Mobile Strategies for Retailers” [http://goo.gl/77JaT]. Chris Silva [http://www.altimetergroup.com/about...

The Multi-Channel Implications of Mobile and Chris Silva’s Report on Mobile Strategies for Retail blog.coremetrics.com 8 Feb 2012 | 10:01 am

**This post was updated on February 9th, 2012, to include a link to Smarter Endpoint Management: IBM Goes Mobile. I spent the better part of the morning reading Altimeter Group’s report, “Make an App...

How Social Media Boutiques are Winning Deals Over Traditional Digital Agencies marketingavatar.wordpress.com 29 Dec 2010 | 05:30 am

Some insightful research from a research report by Altimeter Group, reported on Web Strategy by Jeremiah Owyang shows a pretty dramatic trend going on in the agency business right now. It appear...

The Future of the Social Web bulbwired.com 6 Nov 2009 | 12:00 pm

The Future of the Social Web by Brian Solis on 11/01/2009 10:16   2 comments , 3541 views Categories: Strategy Source: Shutterstock Prior to leaving Forrester to join Altimeter Group, Jeremiah Owy...

Supernova Forum 2010 Video: Social Business Gets Real supernovahub.com 18 Aug 2010 | 05:10 am

Panel at Supernova Forum 2010 featuring Moderator Howard Greenstein (Harbrooke Group), Shawndra Hill (Wharton), Chris Brogan (New Marketing Labs), Deborah Schultz (Altimeter Group), Stephanie Agresta ...

What Does ROI Mean to You? open-first.com 22 Aug 2010 | 07:47 am

When you use the term ROI or “return on investment” what do you mean? Charlene Li of the Altimeter Group speaking on her new book, “Open Leadership” recently said (and tweeted) “…there’s too much emph...

Netshelter | Home netshelter.net 14 Jun 2011 | 11:28 am

netshelter: @micheleslack here's a list of publishers https://t.co/07DfTScW Altimeter Group Report: Converging Your Paid, Owned and Earned Media

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