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Email Marketing – The Ride Is About To Get Bumpier. 14 Mar 2012 | 04:16 am

A few years ago, in a different life, I was privileged to work with the folks that first developed reputation engines for spam filtering. I spent 2 years before we rolled it out banging on the drum, w...

The Multi-Channel Implications of Mobile and Chris Silva’s Report on Mobile Strategies for Retail 8 Feb 2012 | 11:56 am

I spent the better part of the morning reading Altimeter Group’s report, “Make an App for That: Mobile Strategies for Retailers” [http://goo.gl/77JaT]. Chris Silva [http://www.altimetergroup.com/about...

Some Thoughts on Altimeter’s Report on Mobile Strategies for Retailers 8 Feb 2012 | 09:38 am

When I was a kid growing up in California’s Central Valley (the “Big Valley” made famous by the eponymous 1960s TV show [http://www.imdb.com/title/tt0058791/] with Barbara Stanwyck, Lee Majors and Lin...

The Multi-Channel Implications of Mobile and Chris Silva’s Report on Mobile Strategies for Retail 8 Feb 2012 | 05:01 am

**This post was updated on February 9th, 2012, to include a link to Smarter Endpoint Management: IBM Goes Mobile. I spent the better part of the morning reading Altimeter Group’s report, “Make an App...

Some Thoughts on Altimeter’s Report on Mobile Strategies for Retailers 8 Feb 2012 | 04:06 am

**This post was updated on February 9th, 2012, to include a link to Smarter Endpoint Management: IBM Goes Mobile. When I was a kid growing up in California’s Central Valley (the “Big Valley” made fam...

DMARC – What Is It & Do You Need It? 7 Feb 2012 | 12:30 pm

Recently, a new standard was published, called DMARC. It has caused a lot of discussion and excitement, and people have been asking whether or not they need it. In short, DMARC is an expansion on the...

IBM Named a Leader in Cross-Channel Campaign Management by Independent Research Firm 7 Feb 2012 | 11:28 am

IBM Named a Leader in Cross-Channel Campaign Management by Independent Research Firm IBM was once again named a leader in The Forrester Wave™: Cross-Channel Campaign Management, Q1 2012.  The report ...

IBM Named a Leader in Cross-Channel Campaign Management by Independent Research Firm 7 Feb 2012 | 04:36 am

IBM was once again named a leader in The Forrester Wave™: Cross-Channel Campaign Management, Q1 2012. The report states that “IBM’s acquisition of both Unica and Coremetrics was a clear signal to many...

Super Bowl Analysis Takes Us Beyond the Tweets 3 Feb 2012 | 12:16 pm

One of the most dramatic NFL games ever played was Super Bowl XLII pitting the undefeated (18–0) New England Patriots led by record-setting quarterback Tom Brady against the surprising NY Giants with ...

Super Bowl Analysis Takes Us Beyond the Tweets 3 Feb 2012 | 06:57 am

One of the most dramatic NFL games ever played was Super Bowl XLII pitting the undefeated (18–0) New England Patriots led by record-setting quarterback Tom Brady against the surprising NY Giants with ...

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