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The Hub is Where it’s At: Social Media Hubs for Brands 17 Jun 2013 | 12:31 am

Social media hubs are fast becoming part and parcel of a modern brands’ digital offering, with a couple of recent unveilings from major brands Ben and Jerry’s and Telefonica joining the plethora of br...

Social Media Trends: Research, Integration, Humour, Creativity 12 Jun 2013 | 06:46 pm

Focusing on HOW, rather than WHY, brands use social media is proving to be the prevalent trend in 2013 so far, so we thought it was time to have a quick look at what brands are using social media for ...

Social Media Medic: Vine Surgery, DigiTech for Mental Health, Burn The Miles App 30 May 2013 | 10:17 pm

Medical usage of social media and digitech is a fascinating sector that is growing fast. Although it has been dominated by the United States over the last five years – and they continue to lead the wa...

Using Google Grants for Social Goodness 27 May 2013 | 05:04 pm

For charities looking to raise their profile online, the nonprofit version of Google Adwords, called Google Grants, is a great resource. It offers registered UK charities the equivalent of  $10,000 (c...

Not-So-Happy Nutella Day, Teen Tumblr Tantrums, Donut Vines 22 May 2013 | 08:53 pm

Yahoo! buys Tumblr The major digital marketing communication news this week has been all about network changes, so we’ll start with a quick look at what has changed and how it affects your marketing ...

Safe and Secure? CyberSecurity Update 14 May 2013 | 12:05 pm

Privacy and security continues to be a huge issue online, and how that goes has game changing implications for brands, consumers and providers – and obviously marketers trying to tiptoe their way thro...

How NOT to Do Blogger Outreach 8 May 2013 | 05:16 pm

Blogger outreach is one of the services we have always offered and we find ourselves doing it for increasing amounts of clients, especially charities. This makes sense. In our socially connected worl...

The Rise in Social Travel 8 May 2013 | 04:16 pm

It’s taken a little while, but Social Travel is really starting to take off, with a 103% rise in revenue from social travel in the USA over the last year, compared with a 4.03% rise in revenue from no...

Social Adverts Go Large 29 Apr 2013 | 04:54 pm

Social networks are constantly searching for ways to enable businesses to reach their audiences as, despite being free at the point of consumption, something has to pay the social network bills. Sserv...

7 Top Tips for Using LinkedIn Effectively 25 Apr 2013 | 11:42 pm

LinkedIn was one of the earliest social media networks, but has always suffered from being seen as the boring cousin, rather like the grey suit of social media. However, the fact is that it is the top...

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