Thesocialweb - thesocialweb.co.uk

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I've Moved! 2 Mar 2012 | 08:32 pm

After two and half years and 182 posts at The Social Web, I've decided to move to pastures new to continue my blogging adventure. You can now find me at www.futurecomms.co.uk. Topic-wise, I'll still ...

The Year the Communications Industry Changed Forever 16 Dec 2011 | 12:45 am

We started 2011 walking an economic tightrope and we’re ending it balancing precariously on the precipice of a double-dip recession. On the face of it, it would seem that not a lot has changed over th...

Which are the Most Valuable Digital Media Marketing Books? 2 Dec 2011 | 03:36 am

Much as I love my daily fix of thoughts, opinions and news from across the blogosphere, there are times when you can’t beat spending time sitting down and reading a book to get the brain cells working...

Is Public Relations as we know it Dead? 28 Nov 2011 | 12:02 pm

Lots has been written about how PR is evolving over the last couple of years. As an industry, we’ve been incredibly slow to react to changes in the media landscape, and for every progressive consultan...

Is Klout Operating Illegally? 22 Nov 2011 | 05:20 am

Online privacy is a massive issue. If there’s one thing that’s guaranteed to rile up a whole bunch of people, it’s to what degree their personal data is being scraped, acquired, harvested, analysed, u...

Is it Possible for a Digital Media Pro to Prosper Outside the City? 11 Nov 2011 | 03:41 am

This morning I should have taken my place among the good and the great of the UK social media scene for a presentation by Adobe on its new analytics tool. Instead, I’ve been sat at my PC in the office...

Why Live Event Tweeting is the Spawn of the Devil 21 Oct 2011 | 05:00 pm

There are currently two significant social media/tech events happening in the UK: Like Minds and LiveTech. Several of the people I’m friends with or follow closely are in attendance at one or other, s...

Never Mind the (PR) Bollocks 19 Oct 2011 | 05:18 pm

Let’s say you have a client who’s not taken your advice. At least, not properly. They’ve commenced PR or marketing activity that is, at best, a half-hearted attempt at what you originally recommended ...

Why An Apple a Day is Making Me Sick 17 Oct 2011 | 11:37 pm

If I say the word ‘smartphone’, what’s the first thing that comes into your head? What about ‘tablet’? Apple is ubiquitous. iThis, iThat, iEverything. And with the sad death of Steve Jobs a couple of ...

The Day I Hung Out with the Dalai Lama and Archbishop Desmond Tutu 9 Oct 2011 | 01:51 am

This morning, I ‘hung out’ with two of the world’s most awesome individuals on Google+. And I’m not talking Chris Brogan or Brian Solis or any of those other social media 'gurus’, I’m talking two of t...

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