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Why Tweets About Obese Doctors Are Never Your Own 6 Jun 2013 | 07:43 pm
“All tweets are my own.” That’s the most dangerous thing you could ever say in social media. I see it in social bio’s all the time. Heck, a lot of companies make it a policy that if you’re going to ...
Brand Endearment: Return The High-Five 8 Apr 2013 | 07:04 am
I live on the road, in hotels and airports. While some people keep suitcases at the back of their closets, I live out of mine. So when I read about the Genius Pack on USAToday.com I was excited to tr...
Avoid The Cleanse: How To Keep Your Subscribers 21 Mar 2013 | 05:50 pm
I’ve been cleansing for the past week. Not one of “those” cleanses that your friends post about on Facebook that makes you cringe, but an inbox cleanse. I’m trying to clear my inbox and stay on top of...
When Is It Ok To Sue For A Bad Online Review? 11 Feb 2013 | 09:47 pm
As an author, when I read a bad review online, it stings. As I’m sure for most businesses, criticism about something you put your heart into has to sting. But when does it go to far? There have been m...
The Farce That Is Google+ 28 Jan 2013 | 08:27 pm
Right when it was launched, I was told I “HAVE TO” get on Google+ Seriously, in all-caps. So I went, it’s what us social geeks do. Nothing new right? But Google+ was different. Through the growth of p...
The Best Time To Never Send Email 22 Jan 2013 | 01:03 am
As usual, I’ve had enough. Every month a new “study” comes out to say when the best time is to send email out to your list/subscribers/mother. This study say between 12am-3am http://blogs.constantcont...
Check Your Facts Before You Shell Out Info 19 Jul 2012 | 12:39 am
Social media is an amplifier. The little mix-ups and mistakes we all make in life are just part of being human, and usually we do them quietly. But when we fark up online, people are listening. Our mi...
How Delta’s Tweet Saved The Brand Day 10 Jul 2012 | 03:03 am
One tweet. 140 characters can mean the difference to your brand. Any brand. Even the biggest. Twitter is a place where we (meaning me) talk about mostly meaningless stuff. What we’re eating, thinking...
Worst Scheduled Tweet Timing. Ever. 17 Jun 2012 | 06:53 am
Social media runs in real-time. Real-fast real-time. If you want to play in the pool, you better be in the pool for the entire party. Brands/people etc have looked foolish in the past when they’ve sc...
The 5 Ways You Stink At LinkedIn 11 Jun 2012 | 11:37 pm
Ah LinkedIn. The Granpappy of “Social Media”. So much potential, yet so much stink. The fans and fanatics shout about how great it is since it’s only for “business people” and you don’t get all the j...
