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The Colours Of Marketing In Tokyo 14 Feb 2011 | 09:06 pm

Last year when I was teaching the BCM 301 class at UoW I talked a few times about the different colour palettes of marketing in the countries of the east. I arrived in Tokyo this morning and was imme...

Music Project 30 Jan 2011 | 05:36 pm

Image via Wikipedia Over the last couple of months I have been developing a new music project. It’s hard to say where an idea starts… But during the last year, let’s just say that the planets came i...

Effective Marketing 23 Jan 2011 | 09:30 am

Image via Wikipedia People invariably don’t understand how marketing works. Even marketers don’t understand. They think that if they buy more spots on TV, make a harder hitting ad, they will sell mo...

Murdoch’s New Paper 15 Jan 2011 | 01:10 pm

Image via CrunchBase I read in the Sydney Morning Herald this morning that Rupert Murdoch has entered into a venture with Steve Jobs to develop a new iPad only newspaper which will cost subscribers 9...

How Flat World Economics Became The Grinch 23 Dec 2010 | 05:11 pm

Image via Wikipedia Over the last dozen or so years as consumers, as global citizens, and as human beings, we have been learning to live with the concept of a flat economic world. This concept has b...

Synergistic Technologies And Media 8 Dec 2010 | 11:16 pm

Image via Wikipedia It would be impossible to let the week (or day) go by without making some comment on the Wikileaks saga. Let’s face it, regardless of anything else the Wikileaks brand is phenome...

A Philanthropic Business Model For Digital 6 Dec 2010 | 10:10 am

Image via Wikipedia During the lecture series that I ran at UoW during the spring semester 2010, I gave one lecture that seemed to resonate with students more than any other. This was the one about ...

Chinese Leaders Googling Themselves? 5 Dec 2010 | 11:33 am

Image by bbwbryant via Flickr In the New York Times this week the Wikileaks stories keep rolling along. The latest thrilling installment (and it really is!) details the obsessive paranoia that Chine...

Browser Fingerprinting 2 Dec 2010 | 09:33 pm

You can be identified uniquely by your browser. You may have stopped cookies from being enabled, but you can still be identified and targeted. Panoptica is a research project of the Electronic Fronti...

Macro Wikinomics 2 Dec 2010 | 11:20 am

Image by mars_discovery_district via Flickr This link takes you to an interview with Don Tapscott, one of the authors of Wikinomics and now Macro Wikinomics. The thinking that is at the heart of his...

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