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Small Business Marketing Tips, Idea’s and Secrets… 17 May 2012 | 02:44 am

If you are like other business owners you’re probably looking for quick, easy and low cost marketing and advertising you can do to build your business. There are many things you can do just remember t...

3 Secrets To Writing Postcards that Actually Sell! 6 May 2012 | 08:59 am

I am often asked what do I think of using postcards for marketing or advertising. I have done postcard marketing for over 30 years with great results. I have also had my share of complete flops during...

The Power of Testimonials – Part 6 16 Feb 2011 | 09:00 pm

23 Tips to Getting Great Testimonials &  Using Them Effectively 18. Use a reverse testimonial to support your guarantee and build credibility When you return or refund a client or customers money thro...

The Power of Testimonials – Part 5 15 Feb 2011 | 11:00 am

23 Tips to Getting Great Testimonials &  Using Them Effectively 15. Testimonials are an excellent way to help you improve your product and/or service. a. If you use leading questions with a safe way f...

The Power of Testimonials – Part 4 12 Feb 2011 | 03:00 am

23 Tips to Getting Great Testimonials & Using Them Effectively 12. What to do if you don’t get a requested testimonial… a. Follow up with a letter b. Then a phone call. c. After that you can ask again...

The Power of Testimonials – Part 3 10 Feb 2011 | 08:22 am

“Don gives a complete view on how to get and use testimonials with many a-ha’s that can be used immediately in any business.” Dale Katchorek – Dexter, MI 23 Tips to Getting Great Testimonials & Using ...

The Power of Testimonials – Part 2 26 Jan 2011 | 03:00 am

23 Tips to Getting Great Testimonials & Using Them Effectively 6. Get results or outcome based testimonials and comments from your customers to increase your credibility and help reduce price and sale...

The Power of Testimonials – Part 1 22 Jan 2011 | 01:28 pm

Your Clients & Customers Can Say it Better than You! In today’s economy it is more important than ever to be able to sell with the least resistance possible. One way to do that is using social proof. ...

3 Secrets of Entrepreneurial Success from Yanik Silver 6 Jan 2011 | 08:45 am

Develop and build your business’s personality that stands out. People want to buy from people. Always have something else to sell whenever a transaction takes place. The hottest buyer in the world is ...

7 Steps To A Winning Marketing Strategy 23 Dec 2010 | 10:22 am

1. Set yourself apart from your competition by asking – “What is the one great thing I can say about my product or service that none of my competitors can say about theirs?” Dan Kennedy calls this cre...

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